Sports/Event Business Package
(LAP Modules)

This special subscription began mailings in September.  Order now and we’ll ship immediately those modules identified below as “available now.”  In the coming weeks, you'll receive the complete set as each module is released.  All LAP modules released through this service will focus on competencies appropriate to sports/event marketing and management programs. Based on our research, most of these materials will be specialist and management level. Use them to stretch and challenge your secondary students or as a starting point for college studies.

Package includes one instructor guide and one 8-page, full-color student booklet for each topic.

Topics scheduled for release through June 30, 2005 include:
(NOTE:  Topics are subject to change based on development schedule.  These are not necessarily the actual titles that will be used.)

•  Wide, Wide World of Sports Marketing, LAP-BA-008-CS (Available now)
•  Sign Here: Licensing for Profit, LAP-PM-012-SP (Available now)
•  Score a Career in Sports and Events, LAP-PD-006-CS (Available now)
•  Developing a Licensing Program
•  Legal Issues in Sport/Event Marketing
•  Scoring Customers Through Sponsorships
•  Play the Name Game
•  Elements of the Sport/Event Product
•  Selling Sponsorships
•  Building Fan Loyalty
•  Pricing the Sport/Event Product

To order, visit our shopping center or order by mail or phone:

The following offers expire on December 31. 2004

ORDER:
PKG042404-01x  Sports/Event LAP Modules (11)
$359 (Member:  $295), plus s/h

Sports/Event Business Package: ClassPack
This package is identical to the above except that you receive 20 copies of each student booklet (total of 220) along with the instructor guide for each topic.

ORDER:
PKG042404-02x  Sports/Event ClassPack
$525 (Member:  $429), plus s/h

PowerPoint for Sports/Event Business
11 professionally produced PowerPoint presentation, one for each LAP module above.  These presentation packages are designed to replace the transparency masters provided with each LAP modules.  Use with the complete LAP for a more upscale, contemporary presentation style.

ORDER
PKG042404-03x  Sports/Event PowerPoint
$359  (Member: $297), plus s/h